2016 Annual Sponsors

Platinum Sponsors

RMF Engineering


Nichiha Fiber Cement

 Garland

Gold Sponsors

 

Aqua Blue Pools 

DWG Consulting Engineers

Hill Construction

HITT

Pella Windows & DoorsAdams an Oldcastle Company

StageFront Presentation Systems

Thomas Construction Group

AIA Charleston Facebook

AIA Charleston

2016 AIA Charleston Design Awards
« AIA Charleston + CAC.C Lecture Series | Main | AIA/CAC.C Lecture Series »
Monday
Mar132017

Chocolate, Divas & Architects what they have in common

 

All of us are exposed to marketing messages and images everyday.  But how do marketers know what will influence a consumer to make a purchase? It’s all about creating a marketing plan based on core principles that are focused, consistent and targeted.
In this session, we will explain these core marketing principles. The discussion will include: building your brand, defining your target market, honing your message and creating a promotion strategy.
 As we work through these core principles, we will show you how to apply them to your firm and ultimately improve your image and bottom line.
Join us and learn how to apply this knowledge to your career and business!

Kristie HoldenTraci Greer
Kristie Holden (Left) is the Director of Business for Novus Architects.
Traci Greer (Right) is the Principal of Greer Marketing.

RSVP

PrintView Printer Friendly Version

EmailEmail Article to Friend

References (3)

References allow you to track sources for this article, as well as articles that were written in response to this article.

Reader Comments

There are no comments for this journal entry. To create a new comment, use the form below.

PostPost a New Comment

Enter your information below to add a new comment.

My response is on my own website »
Author Email (optional):
Author URL (optional):
Post:
 
Some HTML allowed: <a href="" title=""> <abbr title=""> <acronym title=""> <b> <blockquote cite=""> <code> <em> <i> <strike> <strong>